Countryside Alliance - love the countryside

Climate change and its threats to our environment have brought an encouraging outbreak of long-term thinking, a rare discipline in domestic and international politics. The Alliance’s aim is for that same discipline to be applied to the development and enhancement of a truly effective long-term rural policy.

To achieve this, the Alliance believes that the cornerstone must be the sustainable use of land. Wherever possible, local communities should drive this vision as it is in their interest to protect and enhance the environment. They should be able to benefit from sustainable economic and cultural
utilisation of the land, which is to the advantage of all. If rural Britain is allowed to pay its way then the desired environmental and social benefits will follow.

Britain’s treasured landscape is managed and farmed because of the communities who live and work there. Today’s countryside must embrace change, but we must also ensure it does not become the
victim of inappropriate meddling.

Your countryside is like a jigsaw puzzle. All the pieces are needed to make the picture complete. There can be no missing pieces if rural Britain is to have a vibrant future. This booklet sets out 10 policy areas where the Alliance will be pursuing change for a better countryside.

All about us

The Countryside Alliance is about people.We work for everyone who loves the countryside and the rural way of life. Through campaigning, lobbying, publicity and education, the Alliance influences legislation and public policy that impacts on the countryside and rural people. Working alongside a new sister charity, the Alliance will continue to push for a more effective rural agenda.

Download The Rural Jigsaw here